Sustainability
Our mission is to pioneer a new era of sustainable fresh produce cultivation, delivering healthy, natural nutrition for a global population. At BLOOM FRESH™, we are driven by the belief that innovation is key to unlocking better opportunities for all our partners in the value chain. From growers to consumers, we are committed to finding better ways to enhance food production efficiency and maximise the planet’s precious natural resources. With a vision for a healthier, tastier and more sustainable future, we dedicate ourselves to building a better tomorrow through fruit innovation.
THE ENVIRONMENTAL CHALLENGE OF AGRICULTURE
Agriculture’s key challenge is reducing greenhouse gas emission and use of water, as well as promoting healthy ecosystems and soil’s biodiversity. In that context, fruit production has potential for improvement on the use of phytosanitary products, water and emission of greenhouse gases.
Our approach to Sustainable Agriculture covers three key areas: Soil Health, Fertilizer Reduction, and Water Stewardship.
1. https://www.science.org/doi/10.1126/science.aaq0216,
2. https://www.fao.org/3/i1688e/i1688e.pdf
3. https://www.science.org/doi/10.1126/science.aaq0216
THE ENVIRONMENTAL CHALLENGE OF AGRICULTURE
Agriculture’s key challenge is reducing greenhouse gas emission and use of water, as well as promoting healthy ecosystems and soil’s biodiversity. In that context, fruit production has potential for improvement on the use of phytosanitary products, water and emission of greenhouse gases.
Our approach to Sustainable Agriculture covers three key areas: Soil Health, Fertilizer Reduction, and Water Stewardship.
1. https://www.science.org/doi/10.1126/science.aaq0216,
2. https://www.fao.org/3/i1688e/i1688e.pdf
3. https://www.science.org/doi/10.1126/science.aaq0216
SUSTAINABILITY MATERIALITY ASSESSMENT
- At BLOOM FRESH™, we are committed to focusing on the sustainability issues that matter most—to the environment, the global economy, and the well-being of communities. That’s why we’ve undertaken a comprehensive materiality assessment to guide our priorities and actions.
- We have identified key areas where BLOOM FRESH™ can make the greatest positive impact, including responsible use of land, water, and crop protection tools. Just as importantly, we are dedicated to improving access to more nutritious fruit, while helping strengthen the communities that grow and enjoy our produce.
- BLOOM FRESH™ varieties are naturally bred to be more resource-efficient than conventional grapes. This not only supports a healthier planet, but also helps growers achieve better results and gives consumers a better tasting, more sustainable choice. These values are deeply embedded in our innovation pipeline—ensuring that every step forward is a step toward a better future.
IMPACT TARGET AND OUTCOME
In addition to focusing on better agronomic performance and consumer attributes such as flavour and taste, BLOOM FRESH™ is leading the development of disease tolerant varieties, reducing the need for fungicides. These varieties have shown to reduce the need for phytosanitary product applications, potentially reducing the number of chemical sprays by over 70% in a season, depending of the level of resistance and tolerance of each variety.
The BLOOM FRESH™ natural breeding program is continuously incorporating the genes naturally responsible for resistance against Powdery Mildew and Downey Mildew into the hybrids to ensure solid and sustainable tolerant traits.
We believe disease tolerant varieties will replace non-disease resistant ones in the coming years, lowering need for chemicals without impacting agricultural yield and improving soil’s ability to sequester carbon. BLOOM FRESH™ targets that 30% of new varieties planted will be disease resistant by 2030 and 90% of new varieties planted will be disease resistant by 2034.
Climate resilience
- BLOOM FRESH™ offers an exciting range of cherry and blueberry genetics that thrive in ‘low chill’ areas—regions traditionally too warm to grow these crops. This breakthrough opens up new opportunities for growers to produce high value crops, supporting them and their communities. It also gives growers in established growing regions more options to adapt to climate change and protect their future harvests.
NURTURING A HEALTHIER FUTURE
BLOOM FRESH™ is committed to playing a role in supporting the health and wellbeing of people around the world by:
- Contributing to healthy and sustainable diets with consistent high-quality varieties that deliver better yields and availability, better post-harvest performance and a better consumer experience.
- Offering consumers healthy snacking options from blueberries, raisins and cherries to our new high in antioxidant Red Berry Grapes.
- Supporting the physical, social, and mental wellbeing of our employees, and their community, so they can thrive both at work and at home.
CONTACT US
For any information regarding local opportunities, please reach BLOOM FRESH™ commercial and technical team in your country.
If you are interested in a career with us and want to become a part of a our talented team, feel free to reach out to us by sending your resume (CV) to our email talent@bloomfreshglobal.com.
For any information regarding local opportunities, please contact the BLOOM FRESH™ commercial or technical team in your country.
If you are interested in a career with us and want to become a part of a our talented team, feel free to reach out to us by sending your resume (CV) to our email talent@bloomfreshglobal.com.