About - BLOOM FRESH

about us

We strive to create a better world—a fruit industry that is productive, accessible, global, and sustainable, where we can all enjoy healthy, surprising, and delicious experiences.

Through our natural breeding techniques, we enhance the diversity of fruit varieties, increasing their resistance to diseases, boosting productivity, and enabling them to thrive on a global scale.

OUR MISSION

We are the global leader of fruit innovation, using natural new breeding practices, for a healthier, tastier, and more sustainable future for growers and consumers worldwide.

OUR VISION

We aim to be the world’s leading plant breeder and innovator in agrotechnology. Embracing nonconformity as one of our core values, we are committed to advancing fruit innovation in every aspect of our work and products. We believe that creating a healthier, tastier, and more sustainable world for all is within our reach.

Our purpose

We drive fruit innovation to make the world a better place. We strive to have a more productive, more accessible, more global, and more sustainable fruit industry, where we can all enjoy healthy, surprising, and, of course, delicious experiences.

ABOUT US

OUR VALUES

Innovation

Innovation is in our DNA and it wouldn’t be possible without our unwavering commitment to continuous improvement and our relentless pursuit of quality in every action we undertake. Our dedication to breeding fruits with superior characteristics reflects our nonconformist spirit.

FORWARD-THINKING

Our bold vision to constantly improve industry standards drives endless evolution in the fruit breeding sector. By setting new standards for quality, we lead with purpose, delivering increasingly superior bred fruits that empower growers and delight consumers.

Sustainability

We develop new resistant, productive, and adaptable varieties. This work can lead to a reduction in the use of pesticides or the optimization of irrigation systems, among other benefits to the environment. By implementing advanced plant breeding techniques, we reduce the ecological footprint and ensure a more sustainable future for table grape, blueberries and cherry varieties.

Unity

Our success is the success of our growers. We work with them transparently and closely, joining forces to empower them and achieve the best results together. We continue to expand the reach of our grape, cherry and blueberry breeding programmes globally to achieve extraordinary outcomes together.

FLAVOURFUL & HEALTHY JOY

We offer a wide range of unique fruit varieties to immerse consumers into healthy, surprising, sensory experiences.

INTERNATIONAL PRESENCE

WorldWide

Spanning the globe, BLOOM FRESH™ take prides in licensing our fruit varieties everywhere. With a global network of operations, our commitment to excellence resonates across various regions, bringing fruit innovation to every corner of the world.

Embracing cultural diversity and fostering sustainable practices, BLOOM FRESH™ is a flavorful journey that transcends borders, connecting communities and cultivating a truly international experience in every bite. We deliver high-quality fruit varieties that enhance both taste and sustainability worldwide.

United States
Canada
Mexico
Chile
Peru
Brazil
Dominican Republic
Spain
Italy

France
Greece
South Africa
Namibia
Egypt
Morocco
China
India
Australia

Subscribe to our newsletter

GET IN TOUCH

CONTACT US

We’re always ready to lend an ear to your ideas, address your inquiries, and collaborate for a healthier and tastier future. Whether you have questions, suggestions, or simply want to explore more about our exclusive varieties, we’re here to assist you.

For any information regarding local opportunities, please reach BLOOM FRESH™ commercial and technical team in your country.

If you are interested in a career with us and want to become a part of a our talented team, feel free to reach out to us by sending your resume (CV) to our email talent@bloomfreshglobal.com.

For any information regarding local opportunities, please contact the BLOOM FRESH™ commercial or technical team in your country.

If you are interested in a career with us and want to become a part of a our talented team, feel free to send your resume (CV) to talent@bloomfreshglobal.com.